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Capabilities

Capabilities

Brand

The identity people recognize and trust.

  • Positioning and messaging
  • Naming and verbal identity
  • Logo and visual identity systems
  • Typography and color systems
  • Brand guidelines
  • Pitch and sales collateral

Digital experience

Websites built to convert, not just to launch.

  • Website design and build
  • Landing pages and funnels
  • Information architecture
  • Copywriting and content structure
  • Accessibility and performance
  • Analytics and conversion tracking

Marketing

Demand that shows up on the calendar.

  • Go to market strategy
  • Campaign planning and execution
  • Email and lifecycle marketing
  • Content and social systems
  • Paid media setup and oversight
  • Reporting and reviews

Software and systems

The operating layer behind the front end.

  • Product design and prototyping
  • Custom web applications
  • Client and census management tools
  • Automations and integrations
  • Data models and reporting dashboards
  • Internal process documentation

Compliance and creative direction

The guardrails and the vision that hold it together.

  • HIPAA aware design and documentation review
  • Brand and campaign compliance checks
  • Creative direction for photo, video, and campaigns
  • Messaging governance and brand guardrails
  • Marketing collateral and pitch support
  • Accessibility and WCAG review